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Head of Marketing

Technology Sector

Due to our clients on-going success we are recruiting a fantastic opportunity for an experienced Head of Marketing who has a passion for B2C Marketing.

This role will be responsible for planning and delivery of a full end to end marketing strategy including content, social media, SEO, PPC, affiliate management, and digital advertising.

We are looking for a confident, enthusiastic and reliable team player to join as Head of Marketing, who has previous experience of working within a proactive Marketing role. You will ideally have experience of working in a B2C and online based industry.

 

The Role – Head of Marketing

  • Manage all performance marketing channels with in the house team members and external agencies
  • Track and monitor daily account activities and performance of campaigns (including growth, engagement and conversions)
  • Make suggestions for future campaign activity, using current activity evidence to support your ideas
  • Product Marketing for maximum CRO.
  • Strategically grow the marketing team and define a high-performance culture
  • Produce campaign reports, illustrating ROI, highlighting strengths and weaknesses of campaigns
  • Contributing to, and development of, brand marketing plans and strategies
  • UI/UX optimisation in conjunction with development teams
  • Support the marketing team in delivering a high-performance culture

 

The Candidate

  • You must be passionate about the science and analytics of marketing
  • Previous experience of working within a proactive B2C digital marketing role
  • A degree in marketing or considerable knowledge and experience of marketing in an equivalent hands-on role,
  • Highly analytical skills and attention to detail with an ability to analyse and interpret data providing insight to aid future decision making and budgeting
  • Robust understanding and experience of all marketing communications channels above and below-the-line
  • Time and project management skills to work and deliver on simultaneous projects
  • Curious about technology and innovation for marketing
  • Analytical in approach with a passion and curiosity for insight

 

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